Topic 2 Ways to build and develop a network.

What different types of networking activities are there?

There are many ways to get involved in business networking:

Examples of face-to-face networking:

  • Trade shows
  • Conferences
  • Hosted meet and greets
  • Business associations and other local organisations (such as Chambers of Commerce in the UK)
  • Workshops
  • Social events

Examples of online networking:

  • LinkedIn
  • Facebook groups
  • Twitter
  • Meetup.com and other online directories
  • Zoom or other video chat platforms

What strategies can help grow my network?

There are many do’s and don’ts for business networking whether face-to-face or online:

Do:

  • Smile and introduce yourself
  • Prepare conversation starters/closers
  • Follow up face-to-face networking on social media
  • Make it personal
  • Be persistent
  • Send consistent messages
  • Make it an ongoing relationship

Don’t:

  • Stand and look at your phone
  • Start a conversation with your business card
  • Be a passive listener
  • Be intimidated by other people’s roles/success
  • Be afraid to ask questions
  • Promote yourself overzealously